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I.e., bestow on them His love and endow them with the capability to love His creation, as well as cause them to be loved by their fellow-men. As is shown in the next verse, this gift of love is inherent in the guidance offered to man through divine revelation.
His own love, and the love of man's fellow-creatures, in this world and in the Hereafter. Goodness breeds love and peace, and sin breeds hatred and contention.